Weaving story into surface design

Every story begins with a sense of place, and Scenika transforms it into patterns. Partnering with leading brands and retailers, Scenika crafts exclusive, ready-to-license designs that seamlessly integrate into apparel, interiors, and lifestyle collections.

scenika

Scenika was created as a subsidiary of the studio, Vessel +THREADS. As a surface design studio, Scenika serves a distinct market from its parent brand. Working together, we defined Scenika’s positioning as a premium surface design studio tailored to apparel, home, and lifestyle brands. We crafted a strategy that set it apart while maintaining a cohesive brand ecosystem. This approach allowed Scenika to establish itself as a leader in the licensing space while leveraging the creative heritage of its parent studio.

Expanding design services with a subsidiary studio

Scenika is an ode to the ephemeral—capturing fleeting moments of inspiration and translating them into tangible design. Inspired by Mediterranean landscapes and the intricate beauty of traditional textiles, we developed a refined yet transportive visual identity. Every detail, from typography to color story, was carefully considered to reflect the brand’s ethos: patterns that invite escape, evoke memory, and seamlessly integrate into curated collections

Building an identity that invites escape

To support Scenika’s entry into the market, we developed brand-aligned pitching materials, organizing patterns into collections that speak directly to buyers and creative directors.

Streamlining product presentation and pitching

"Lokal Color seamlessly blended beautiful visual storytelling with our brand message. Their execution of brand kit design was perfection + set us up to launch successfully."

allison ashby
designer & founder
scenika